NYSNA 2022 Media Kit

202 2 MEDIA KIT • All advertisements are subject to NYSNA 's approval of copy, text, display and illustration. • NYSNA is not responsible for content or link errors. Please proof all materials carefully. • NYSNA reserves the right to cancel any advertising agreements. • All advertisements are accepted and published on the representation that advertisers are properly authorized to publish the entire contents and subject matter thereof. It is understood that the advertisers will hold NYSNA harmless from and against any claims or suits from libel, violation of the right of privacy, plagiarism, copyright infringement and any other claims or suits based on the contents or subject matter of such publication. • Ads not submitted in the correct format and size requirements will be returned. SUMBISSION DEADLINE S : All materials must be submitted by requested dates . Late materials will not be accepted. PAYMENT DEADLINE S : A ny and ALL advertising must be paid PRIOR to release . Terms & Conditions:

Fresh Bites Advertising

Fresh Bites is NYSNA's q uarterly e- publication distributed to the public

FUN FACTS ABOUT FRESH BITES :

Fresh Bites is an Award Winning Publication Fresh Bites listed as one of members' all time FAVORITE benefits Issues posted and archived in member portal of website Advertising in publication is also a member's only benefit Articles and content written and supplied by members around state

PRICING

202 2 SUBMISSION DEADLINES Spring 202 2 : February 9 Summer 202 2 : May 4 Fall 202 2 : August 1 0 Winter 202 3 : November 9

1 Issue 2 Issues 3 Issues 4 Issues $900 $1,700 $2,400 $3,000 $650 $1,200 $1,650 $2,000

Full Page Half Page Quarter Page $350

$600

$750

$800

(7 ½” w X 10” h) Non Bleed; (8 5/8” w X 11 1/8” h) Color Bleed; (8 ½” w X 11” h) Trim Size Full page: Half page: (7 ½” w X 4 7/8” h) or (3 5/8” w X 10” h) Quarter Page: (3 5/8” w X 4 7/8” h) DIGITAL FEATURES INCLUDED: • ALL ads may contain a hyperlink of your choice • Digital publication is full color and ALL ads are full color • Full Page ads may be customized to include a video that automatically plays when viewer opens the page • Full page ads may provide up to 2 hyperlinks within advertising area

Contact NYSNA HQ office for availability : a dvertising options based on a first-come , first-served as paid basis Contact: ashleigh@nyschoolnutrition.org 518.446.9061

Advertising on the NYSNA website is a great way to reach member and non-member visitors! NYSNA 's official website is the hub members visit to connect with one another, find out about upcoming events, p rofessional d evelopment opportunities, and so much more. Advertising on nys chool n utrition .org offers cost-effective advertising opportunities to position your company as a leader in front of an influential group of school nutrition professionals. FUN FACTS ABOUT NEW NYSNA WEBSITE: Web site Advertising Options

ALL event registrations are now online ALL membership renewals are now online ALL new members must sign up online

OPTION #1: BANNER AD

(4 available each quarter )

• • • •

Rotating b anner a d appears on homepage of website Ads are run quarterly (3 months at a time) Vendor receives monthly analytics Ads should be sent as a high resolution .jpg file and must be exactly 980w x 240h

$300/ Q uarter ly $ 450 / Q uarter ly

QUARTERLY ADVERTISING OPTIONS Fall: October through December Winter: January through March Spring: April through June Summer: July through September

PRICE: Member Rate :

N on-member Rate :

OPTION #2: COMMERCIAL SPOT

(1 available each month )

• • • •

Advertise front and center as the "FEATURED INDUSTRY PARTNER" Provide a commercial (up to 60 seconds) for placement on homepage of website Commercial spots are run monthly Vendor receives analytics at the end of the month

PRICE: Member Rate :

$ 20 0/ Month $ 3 50 / Month

N on-member Rate :

Contact NYSNA HQ office for availability : a dvertising options based on a first-come , first-served as paid basis Contact: ashleigh@nyschoolnutrition.org 518.446.9061

#NYSNANews Advertising

Join Ashleigh and Alyssa as they bring you information and updates through the power of video! They film brief news segments and then those videos are posted to our social media platforms, Facebook and Instagram, as well as on our website ! We have found this is a fun and more entertaining way to get information out….and this allows us to be more creative and engage more with the membership.

Videos stay posted on social media and website Videos are SHAREABLE and your company can be tagged on social media sites NYSNA News is the " newsletter " that is more fun, creative, and engaging NYSNA News team will bring your product to life and help you get your message out

WATCH THIS FOR MORE INFORMATION:

WHAT YOU GET WITH SEGMENT: • Opportunity to showcase 1 product or service in a 3 to 5 minute segment

• Segment is included in one monthly installment of NYSNA News ( we work with you to choose date) • We have a brainstroming session (dry run) with you to obtain featured talking points and setup • You may send product samples to HQ for team to "sample" during your segment • You may have a company representative included as a guest on segment for interaction about product (Zoom)

Contact NYSNA HQ office for availability : a dvertising options based on a first-come , first-served as paid basis Contact: ashleigh@nyschoolnutrition.org 518.446.9061

PRICE: M ember Rate : $ 500 Non-member Rate : $ 7 50

Media Kit Analytics

Contact NYSNA HQ office for analyics :

518.446.9061

Contact: ashleigh@nyschoolnutrition.org

Fresh Bites Statistics 2021 Fresh Bites is NYSNA's q uarterly e- publication distributed to the public established December 2021.

Contact NYSNA HQ office for analyics :

518.446.9061

Contact: ashleigh@nyschoolnutrition.org

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